![]() ![]() The gym chain centered its communication in various ways that differentiates itself from the rest. #1 First Marketing for Gyms tip – Emotional messages that go straight to the heart of the potential client The concept of Anytime Fitness shows us important lessons that we invite you to read post from your ‘desks.’ We assure you that the following five marketing ideas for gyms will help your sporting institution improve and begin to develop muscle. Here at Kolau, we have analyzed the strategy that the company has followed in detail to understand what it was, and sustainably still is, a modest gym that has been able to compete and arise profitably victorious within a very competitive sector. ![]() How did a small SME from Minnesota manage to convert itself into such a fitness giant? What does a business that has over 2.7 billion customers have in common with a neighborhood business? Well, to be honest, much more than you can imagine. Definitely, we are talking about a great example of Marketing for Gyms. The specialized business publication ‘Entrepreneur’ considered it the ‘ Best Franchise in the World.’ We are referring to Anytime Fitness, a business founded in 2002 that has more than 3,200 locations all over the globe with ample presence in the United States (its country of origin), Australia, and many others. Franchise 500-a world-renown ranking of the best franchises in the world-placed it in the 6th spot. The prestigious ‘ Forbes’ magazine, in 2014, named it as the chain of gyms that has grown the most in recent years. Create your website quickly and easily clicking here – Offer available for a limited time only. To help mitigate COVID’s impact on gyms, Kolau is waiving the fee to create a FORBES Award-Winning website with e-commerce enabled.
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